Grawja: Mei 2010

Rabu, 26 Mei 2010

[P336.Ebook] PDF Download Disaster Science and Management, by Mr Tushar Bhattacharya

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"Disaster Science and Management has been written based on an extensive library research and with an empirical insight on response to disasters in various cultural and social contexts in India. The book has essentially six components: understanding of disasters and their relationship with human development; the international code of conduct and minimum standard of humanitarian response; the science of disasters; the Government of India’s efforts in minimizing disaster losses; management of disasters; and real life case studies of responses after disasters, including disaster risk reduction by the poor and vulnerable. Disaster Management has become an integral part of the curriculum in Engineering, Management, Social science, Economics and Rural Development Courses in India. The book has several examples of “good and not so good” practices of all stage of the disaster management cycle which comes from the experiential perspective the author has gained through his involvement in managing most types of disasters. Policy makers, executioners and the academia will find this book useful as there is no dichotomy between development and disaster management; both attempt to improve peoples’ abilities to absorb macro and micro shocks."

Sales Rank: #8886409 in Books
Published on: 2012-12-19
Dimensions: 9.50" h x .45" w x 7.25" l,
Binding: Paperback
198 pages

About the Author
Tushar Bhattacharya is a Geophysicist from IIT Kharagpur. He has been involved in social development and humanitarian responses in India for over three decades while working with the organizations like Oxfam GB, Action Aid UK and CARE India. During all these years he had responded well in managing various types of disasters in diverse social and cultural contexts across India. He was a member of the Editorial Team of the India Disaster Report published by Oxford University Press in 1999. He was the active member of the “National Cyclone Risk Management Project” of Government of India.

Most helpful customer reviews

1 of 1 people found the following review helpful.
Perfect textbook for college
By Anonymous
This is a comprehensive book containing a wealth of information on the topic of disaster and crisis management. This book will be helpful for college instructors/professors for teaching and it is a perfect textbook for a course on disaster management.

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Jumat, 14 Mei 2010

[A915.Ebook] Download Parametric and Semiparametric Models with Applications to Reliability, Survival Analysis, and Quality of Life (Statistics for Industry and

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Parametric and semiparametric models are tools with a wide range of applications to reliability, survival analysis, and quality of life. This self-contained volume examines these tools in survey articles written by experts currently working on the development and evaluation of models and methods. While a number of chapters deal with general theory, several explore more specific connections and recent results in "real-world" reliability theory, survival analysis, and related fields. Specific topics covered include:

* cancer prognosis using survival forests

* short-term health problems related to air pollution: analysis using semiparametric generalized additive models

* semiparametric models in the studies of aging and longevity

This book will be of use as a reference text for general statisticians, theoreticians, graduate students, reliability engineers, health researchers, and biostatisticians working in applied probability and statistics.

Sales Rank: #3706066 in Books
Brand: Brand: Birkhäuser
Published on: 2004-06-24
Original language: English
Number of items: 1
Dimensions: 10.00" h x 1.31" w x 7.01" l, 2.75 pounds
Binding: Hardcover
555 pages

Features

Used Book in Good Condition

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0 of 0 people found the following review helpful.
Five Stars
By gerardo i. hurtado
thanks...

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Minggu, 09 Mei 2010

[X156.Ebook] Ebook Download Digital Marketing Strategy: Text and Cases, by Glen Urban

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Digital Marketing Strategy emphasizes how digital technologies make marketing more effective because they allow for individual attention, better campaign management, and better product, marketing design, and execution. The book does not ignore the fundamental theories of marketing, but emphasizes their usefulness in developing a response to the threats and opportunities created by the Internet. It is organized around an easy-to-understand flow diagram for formulating marketing strategies: understand customer needs, formulate a strategy, implement the strategy, and build trust with customers. Digital technology discussed includes customer relationship management software, sales force automation, wireless technology, marketing automation software, and decision support systems. Case studies throughout the book illustrate real-life digital technology scenarios; they include: Mothernature.com, Dell, Insite, Terra Lycos, MarketSoft, OSRAM Sylvania, Logistics.com, Travelocity, and Citibank Online. For anyone pursuing a career in marketing; also for practitioners, marketing professionals, consultants, executive trainers and others employed in corporate training.

Sales Rank: #1338751 in Books
Published on: 2003-08-08
Original language: English
Number of items: 1
Dimensions: 9.10" h x .50" w x 6.60" l, .99 pounds
Binding: Paperback
216 pages

Most helpful customer reviews

1 of 2 people found the following review helpful.
Leveraging Digital Technologies for Marketing Managers
By Craig Matteson
When I was in b-school I really learned to like well-written cases. Of course they aren't real life, but they do serve to illustrate certain points in a way that requires creative interpretation and solution rather than simple problem solving. Prof. Glen Urban does a fine job of pairing up really interesting chapters on the issues of marketing in the digital age with cases that focus in on the points he is trying to make.
This is NOT a book on building a web business or developing a web strategy for your business. Rather, it is a book for Marketing Managers to help them think through the implications for their efforts in the age of the Internet. Prof. Urban focuses on something he calls a Trust relationship, which involves giving the customer loads of information, innovation, and choice. He compares that to the standard low-price relationship he calls Push marketing. All of this culminates in the chapter and case on Citibank's online efforts.
It isn't required that you agree with every point the author makes to derive a lot of benefit from the book. I think it would make a very nice text for a marketing course that focuses on the implications of the web, Internet, and computers for segmenting the market, product positioning, product introduction, communicating with customers, pricing and distribution channel, and the idea of a Trust Relationship with customers. All good stuff that needs to be thought about.

4 of 5 people found the following review helpful.
Major disapointment
By zdena
This book was required for the course that I took, and a major disapointment. Number one is content - far too theoretical and academic to be useful for a small business owner. If you go to school to get a degree and you do not require much usefulness from what you learn, then you may like this book. If you look for relevance and applicability, look elsewhere. Number two is price - on the day publishers of college textbooks acquire some ethical principles and stop charging $85 for a book that has two hundred pages and costs $3 to print, and the student has no other choice than buy it, we will live in a better world. Until then, I urge instructors to select books from publishers who do not try to goldmine students.

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Rabu, 05 Mei 2010

[T148.Ebook] Download Ebook Advanced Mechanics of Materials and Applied Elasticity (5th Edition), by Ansel C. Ugural, Saul K. Fenster

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This systematic exploration of real-world stress analysis has been completely updated to reflect state-of-the-art methods and applications now used in aeronautical, civil, and mechanical engineering, and engineering mechanics. Distinguished by its exceptional visual interpretations of solutions, Advanced Mechanics of Materials and Applied Elasticity offers in-depth coverage for both students and engineers. The authors carefully balance comprehensive treatments of solid mechanics, elasticity, and computer-oriented numerical methods—preparing readers for both advanced study and professional practice in design and analysis.

This major revision contains many new, fully reworked, illustrative examples and an updated problem set—including many problems taken directly from modern practice. It offers extensive content improvements throughout, beginning with an all-new introductory chapter on the fundamentals of materials mechanics and elasticity.

Readers will find new and updated coverage of plastic behavior, three-dimensional Mohr’s circles, energy and variational methods, materials, beams, failure criteria, fracture mechanics, compound cylinders, shrink fits, buckling of stepped columns, common shell types, and many other topics. The authors present significantly expanded and updated coverage of stress concentration factors and contact stress developments. Finally, they fully introduce computer-oriented approaches in a comprehensive new chapter on the finite element method.

Sales Rank: #94101 in Books
Published on: 2011-07-01
Original language: English
Number of items: 1
Dimensions: 9.20" h x 1.70" w x 7.30" l, 2.71 pounds
Binding: Hardcover
704 pages

About the Author
Ansel C. Ugural, Ph.D., is a visiting professor at the New Jersey Institute of Technology. He has held various faculty and administrative positions at Fairleigh Dickinson University, and previously taught at the University of Wisconsin. Ugural has extensive industrial experience, is a member of several professional societies, and is author of Mechanics of Materials (Wiley, 2007), Stresses in Beams, Plates and Shells (CRC Press, 2009), and Mechanical Design: An Integrated Approach (McGraw-Hill, 2004).

Saul K. Fenster, Ph.D., was a professor at the New Jersey Institute of Technology, where he served as president for over twenty years. He is a fellow of the American Society of Mechanical Engineers and the American Society for Engineering Education.

Most helpful customer reviews

4 of 4 people found the following review helpful.
A good introduction to advanced mechanics, with faults
By ProfessionalUser
I used this book to teach a graduate level mechanics of materials course. The students were relatively satisfied with the book, but it has some weaknesses.

1) The pedagogy of the book is somewhat weak. It is only moderately suited for self study.

2) The derivations shown skip steps to the point where they approach sleight of hand.

3) There are errors in some of the derivations. I found the same errors in the third edition. It is disappointing that these haven't been fixed.

On the positive side, the books includes a comprehensive set of topics, each of which are covered sufficiently for introductory purposes. It also gives a good introduction to plasticity, which most mechanics books skip.

Of the advanced mechanics books out there, it is in the upper half.

2 of 2 people found the following review helpful.
Content is OK, but this textbook is full of typos and errors
By Jlee
I used this textbook for my undergraduate class. The problem sets were good, but the textbook contained so many errors that my professor asked us not to read the book to avoid confusion. The most starling error is the one of the moment of inertia equations in the back of the book. Do not use this textbook as a reference book.

0 of 0 people found the following review helpful.
Not a great presentation of the material
By Scott
This book struggles to find a good voice to present the material. It's examples are okay, the problems take a bit of work to exactly figure out what is being asked on occasion. The book overall doesn't do a decent job at presenting new concepts. I only have this book because it was required for the course I am taking and I have barely cracked it open as I can get by better with the course notes and google.

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